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	<title>Comments on: Forget Real Estate 2.0.  How about we try 1.5 for a while?</title>
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	<link>http://www.realestatezebra.com/forget-real-estate-20-how-about-we-try-15-for-a-while</link>
	<description>Your Comprehensive Resource for Creative Insight and Commentary on All Things Real Estate</description>
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		<title>By: McKinley Marketing&#8217;s Blog Watchdog November 2008 &#124; Ben Martin, CAE</title>
		<link>http://www.realestatezebra.com/forget-real-estate-20-how-about-we-try-15-for-a-while/comment-page-1#comment-194331</link>
		<dc:creator>McKinley Marketing&#8217;s Blog Watchdog November 2008 &#124; Ben Martin, CAE</dc:creator>
		<pubDate>Fri, 21 Nov 2008 16:36:12 +0000</pubDate>
		<guid isPermaLink="false">http://realestatezebra.com/?p=677#comment-194331</guid>
		<description>[...] First, let&#8217;s step outside the association blogosphere to hear from Realtor-by-day, basketball referee-by-night, Daniel Rothamel, who goes by &#8220;the Real Estate Zebra.&#8221; Daniel is a smart and savvy real estate agent who loves social media. The trouble is, his clientele isn&#8217;t quite there yet. That doesn&#8217;t mean he doesn&#8217;t use social media in his market, but he has been forced to re-imagine how to get the results he needs with the tools he wants to use. [...]</description>
		<content:encoded><![CDATA[<p>[...] First, let&#8217;s step outside the association blogosphere to hear from Realtor-by-day, basketball referee-by-night, Daniel Rothamel, who goes by &#8220;the Real Estate Zebra.&#8221; Daniel is a smart and savvy real estate agent who loves social media. The trouble is, his clientele isn&#8217;t quite there yet. That doesn&#8217;t mean he doesn&#8217;t use social media in his market, but he has been forced to re-imagine how to get the results he needs with the tools he wants to use. [...]</p>
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		<title>By: fthead9</title>
		<link>http://www.realestatezebra.com/forget-real-estate-20-how-about-we-try-15-for-a-while/comment-page-1#comment-191709</link>
		<dc:creator>fthead9</dc:creator>
		<pubDate>Tue, 04 Nov 2008 19:14:02 +0000</pubDate>
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		<description>Great idea, I&#039;ve been telling clients that the key to success on the Internet for local real estate sites is establish yourself/site as the local market authority. 

Creating market reports and getting them out to potential clients/potential links is a great way to establish your market authority.</description>
		<content:encoded><![CDATA[<p>Great idea, I&#8217;ve been telling clients that the key to success on the Internet for local real estate sites is establish yourself/site as the local market authority. </p>
<p>Creating market reports and getting them out to potential clients/potential links is a great way to establish your market authority.</p>
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		<title>By: G. Dewald</title>
		<link>http://www.realestatezebra.com/forget-real-estate-20-how-about-we-try-15-for-a-while/comment-page-1#comment-191464</link>
		<dc:creator>G. Dewald</dc:creator>
		<pubDate>Mon, 03 Nov 2008 20:01:20 +0000</pubDate>
		<guid isPermaLink="false">http://realestatezebra.com/?p=677#comment-191464</guid>
		<description>You&#039;re so right on this Daniel. It reminds me that some years back I was an apprentice at a letterpress that also designed it&#039;s own typefaces: in metal. This was around 1998 or so. Working in letterpress was the conscious decision of the folks who owned the place. The work they did was outstanding. Are there newer and &quot;improved&quot; ways of printing a book? Sure. Are the &quot;old&quot; ways suddenly useless because of a new techology? Nope.

Less arcane examples:

Radio didn&#039;t make the telegraph obsolete (you can still send a telegram). 

Television didn&#039;t make the radio obsolete.

The internet didn&#039;t make television obsolete (even though television is trying very hard to obsolesce itself).

The written word didn&#039;t make the spoken word obsolete.

When the thing being transported and exchanged is ideas, &quot;old&quot; technologies will continue to be effective and have a place much longer than the folks selling &quot;the new thing&quot; might have one believe.

Technology is just codification of human interaction. And human interaction never goes out of style.

Great post!</description>
		<content:encoded><![CDATA[<p>You&#8217;re so right on this Daniel. It reminds me that some years back I was an apprentice at a letterpress that also designed it&#8217;s own typefaces: in metal. This was around 1998 or so. Working in letterpress was the conscious decision of the folks who owned the place. The work they did was outstanding. Are there newer and &#8220;improved&#8221; ways of printing a book? Sure. Are the &#8220;old&#8221; ways suddenly useless because of a new techology? Nope.</p>
<p>Less arcane examples:</p>
<p>Radio didn&#8217;t make the telegraph obsolete (you can still send a telegram). </p>
<p>Television didn&#8217;t make the radio obsolete.</p>
<p>The internet didn&#8217;t make television obsolete (even though television is trying very hard to obsolesce itself).</p>
<p>The written word didn&#8217;t make the spoken word obsolete.</p>
<p>When the thing being transported and exchanged is ideas, &#8220;old&#8221; technologies will continue to be effective and have a place much longer than the folks selling &#8220;the new thing&#8221; might have one believe.</p>
<p>Technology is just codification of human interaction. And human interaction never goes out of style.</p>
<p>Great post!</p>
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